{"product_id":"midnight-bold-multi-faceted-permanent-hair-colour","title":"Midnight Bold Permanent Hair Color","description":"\u003cp data-start=\"67\" data-end=\"362\"\u003eTransform your look with bold, salon-inspired color using L'Oréal Feria Midnight Bold Permanent Hair Colour.\u003c\/p\u003e\n\u003cp data-start=\"67\" data-end=\"362\"\u003eDesigned to deliver rich, multi-dimensional tones with radiant shine, this permanent dye creates dramatic depth and shimmering movement while helping maintain soft, healthy-looking hair.\u003c\/p\u003e\n\u003cp data-start=\"392\" data-end=\"792\"\u003e🌙 Multi-faceted color technology for luminous dimension\u003cbr data-start=\"448\" data-end=\"451\"\u003e💖 Bold, vibrant tones with rich depth and shine\u003cbr data-start=\"499\" data-end=\"502\"\u003e🧴 Bonding Care Complex Conditioner helps strengthen treated hair\u003cbr data-start=\"567\" data-end=\"570\"\u003e✨ Fade-resistant formula designed for long-lasting vibrancy\u003cbr data-start=\"629\" data-end=\"632\"\u003e🌱 Vegan formula made without animal-derived ingredients\u003cbr data-start=\"688\" data-end=\"691\"\u003e💇 Salon-inspired results from the comfort of home\u003cbr data-start=\"741\" data-end=\"744\"\u003e🌟 Smooth, glossy finish with radiant movement\u003c\/p\u003e\n\u003cp data-start=\"824\" data-end=\"1123\"\u003eUnlike flat, one-dimensional dyes, Feria Midnight Bold creates layered color effects that catch the light beautifully for a more vibrant, high-fashion appearance. The included Bonding Care Complex Conditioner helps hair feel softer and smoother after coloring while supporting overall hair strength.\u003c\/p\u003e\n\u003cp data-start=\"1125\" data-end=\"1240\"\u003ePerfect for dramatic transformations, edgy styles, or refreshing your current color with added intensity and shine.\u003c\/p\u003e\n\u003cp data-start=\"1265\" data-end=\"1439\"\u003e🖤 Bold hair color transformations\u003cbr data-start=\"1299\" data-end=\"1302\"\u003e📸 Fashion-forward beauty looks\u003cbr data-start=\"1333\" data-end=\"1336\"\u003e🌙 Rich midnight-inspired shades\u003cbr data-start=\"1368\" data-end=\"1371\"\u003e💇 At-home salon color results\u003cbr data-start=\"1401\" data-end=\"1404\"\u003e✨ Shiny dimensional hair finishes\u003c\/p\u003e\n\u003cp data-start=\"1464\" data-end=\"1721\"\u003e🧴 Follow included instructions carefully before application\u003cbr data-start=\"1524\" data-end=\"1527\"\u003e✨ Apply evenly to dry, unwashed hair\u003cbr data-start=\"1563\" data-end=\"1566\"\u003e⏳ Allow processing time as directed\u003cbr data-start=\"1601\" data-end=\"1604\"\u003e🚿 Rinse thoroughly until water runs clear\u003cbr data-start=\"1646\" data-end=\"1649\"\u003e💖 Finish with Bonding Care Complex Conditioner for softness and shine\u003c\/p\u003e\n\u003cp data-start=\"1744\" data-end=\"1952\"\u003e💎 Multi-dimensional shimmer effect\u003cbr data-start=\"1779\" data-end=\"1782\"\u003e💖 Helps hair maintain softness after coloring\u003cbr data-start=\"1828\" data-end=\"1831\"\u003e✨ Long-lasting permanent color performance\u003cbr data-start=\"1873\" data-end=\"1876\"\u003e🌙 Resists fading and dullness over time\u003cbr data-start=\"1916\" data-end=\"1919\"\u003e🌱 Vegan-friendly beauty choice\u003c\/p\u003e","brand":"VIAI BEAUTY","offers":[{"title":"Orchid Glow \/ M20","offer_id":53575504003345,"sku":"FERIAMIDNI-ORCHIDGLOW-19059","price":4.0,"currency_code":"GBP","in_stock":true},{"title":"Blood Moon \/ M62","offer_id":53575504036113,"sku":"LOREALFER-BLOODMOON-18871-071249642337","price":4.0,"currency_code":"GBP","in_stock":false},{"title":"Cosmic Azure \/ M10","offer_id":53575504068881,"sku":"LOREALFER-COSMICAZUR-18872","price":4.0,"currency_code":"GBP","in_stock":true},{"title":"Violet Eclipse \/ M26","offer_id":53575504101649,"sku":"FERIAMIDNI-VIOLETECLI-19060","price":4.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0687\/1243\/1889\/files\/Mockup_b7f364f3-a4b7-4fd3-abfe-34474b9263b3.png?v=1779235791","url":"https:\/\/puppysaesthetics.com\/en-gb\/products\/midnight-bold-multi-faceted-permanent-hair-colour","provider":"Puppy's Aesthetics","version":"1.0","type":"link"}